Managing a Crisis Using Social Media

In today’s digital world, social media is often the first place a crisis appears and the first place people look for answers. Whether it’s a negative review, product issue, or public
relations challenge, your online response shapes your reputation.
 
This eBook helps small business owners use social media to manage crises with professionalism, speed, and confidence. “Although every crisis is different, most play out with the same underlying truths.” – Brad Phillips